Increase Store Revenue with Custom eBay Store Designs #1

The biggest challenge today every online retailer strives to overcome is to get the buyer complete his/her purchase process that he/she has started. Buyers often drop their purchase and the same practice is increasing day by day. This challenge is not only for small store owners, some giant retailers are also not spared out of this curse. A study has revealed that online cart abandon rate in 2014 was 57% and in 2015 it has increased upto 69%.

So, what the good news? There are certain measures through which you can improve your store abandon rate and convert more buyers to get more sales.

ebay increase sales

# Be a Buyer before being a Seller

Yes, before selling you must experience buying. Today everyone develops online stores without checking the buyer’s preference. A smart seller shall always think from a buyer’s perspective and gain idea regarding what problems a buyer will face when he/she shall be dealing with you.

Crafting intelligent custom eBay store designs can be logical for you, but simultaneously it can give nightmares to your buyers if not properly optimized. Well, before practically opening your stores for buyers do some test. Ask your friends or family members to buy some products just for testing purpose. Monitor them and see what problems they face while using your store functions. These people can help you with discovering loop holes in your store.

# Minimize Checkout Process

Checkout process on your store must be as short as possible. It is recommended to have only 3 steps or maximum 4 step checkout process and not lengthy than this. An additional information that you are trying to grab may tempt the buyer to irritate and go away leaving the purchase process somewhere in the middle.

To fulfill your run for buyer’s data might end up in losing a sale. Selective fields must be included in the checkout processes. Handpick them if possible and review whether they are worth including or not.

# Offer Trustworthy Payment Gateway

Major ecommerce sales channels have partnered with PayPal as a payment affiliate. Buyers also appreciate store owners giving them assurance to be secured when they deal with them. Sellers can take advantage of PayPal because buyers have positive mindset about PayPal.

PayPal is recommended, but offering variety of other payment medium is also beneficial like premium bank transfers & master cards. Many eBay sellers give easy EMI options if you have credit cards.

Concluded in the next part of the blog we will discuss the influence of mobile technology on online market and how it is connected with buyers dropping their purchase.

This information was brought to your knowledge by efusionworld team dealing in wide array of online marketing & designing solutions. Contact eFusion team to get custom eBay store designs for rock solid sales on eBay.

An overview of eBay store designing

Why store designing needed?

eBay is the world’s strong online platform that enables many entrepreneurs and sellers to reach their target audience and to list the wide range of items on eBay to sale as well. You will have to use advanced functionality and custom layout, if you want to make an extra ordinary eBay store. It is advisable to make an attractive eBay store design, to attract your Viewers.An Advanced eBay store design has the ability to develop your business and increase sale. If you want to grow more in the ecommerce, you will have to keep few points in your mind to create a professional image in front of your viewers.

What makes your eBay store powerful?
Here are some points listed that will be helpful to you while designing your eBay store.

Discover your target audience: in order to sell product, you will need to find your target customer. Your viewers increase your sales up to 45% when you are going to sell on eBay, you will need to take a look at your competitors, so, this is appropriate for you to make your user friendly store.

Simple navigation: Simple navigation is the technique which will help you to grab your customers to your site. Above 50% of your customers need everything to be simple, and if you do not make the compelling store, the visitors can leave your page.

Make an easy payment system: If you want to increase your sale and want to transfer your visitors at your site, make your payment system as simple as possible for your shoppers.It’s the place where customers hand over their credit card at the last part so it is very important to make easy payment with the powerful checkout system to prevent fraud at the time of payment.

Advanced product listing and search options: The basic product search is bit advanced than typing few words in a search box. Try to make advanced listing and product searches so that your customers can get their desirable item among the wide range of products listed on your eBay store.Listing product information and images: Remember, content is a key, you can also use high-resolution images as well as meaningful description. You require to be more informative and clear about your services to your customers.

Make an easy access of content information: Often customers will have questions about your product listed on a sales channel but if your contact detail is not genuine, then you may lose your customers due to lack of communication. With professional eBay store designing the template, your information will be easily accessible to your customers.